Coming Soon... in collaboration with N-Y Historical Society

Warby Parker, the online glasses retailer, is paying homage to its beloved mascot in its newest New York City brick-and-mortar location at 80th & Columbus store. This Warby Parker location will be known as the Warby Parker Museum of the Blue-Footed Booby. Artwork for store and advertisements pasted around the city.

Dog illustrations for paperback. Art direction Alex Merto

Cover for the annual L.L.Bean holiday catalog

In collaboration with Mani Benchelah.

A series of paintings of people at NYC public libraries for display along the top of the Soho Warby Parker shop. Art direction Matt Singer.

An Op-Art piece for the New York Times during Thanksgiving of 2020. Had a lot of fun with this one! Art direction Jim Datz

Cover of the Food section of The New York Times to celebrate the best food and wine of 2018.

At the 2023 The Flag Project at Rockefeller Center the them was NYC food in collaboration with City Harvest. Illustrations of 15 flags based on the NYC food memories of chefs. Plus the main illustration for the event featuring Prometheus monument eating pizza : ) Artwork was printed on flags and flown for the month of April.

Cover story and interior illustrations for The New York Times Real Estate section about how dog breed populations correlate to changes in real estate. The online version is all animated. See it here. 

During lockdown- two pieces about how things were going. I still can’t believe they let me publish my dad wearing my mom’s underwear on his face : )

Op-Art piece for the New York Times in collaboration with luthier Jacob Curtz

A food historian, cartoonist, novelist, poet, artist and actress tell us their sexist books. On the occasion of Valentine’s Day. For the New York Times Book Review

"For the month of August, Rothman’s temporary public art signage project, will be presented on street light poles along the Citi Summer Streets route. Rothman was inspired by event runners, cyclists, musicians, people doing yoga, playing basketball, jumping rope and more. These clever signs invite Citi Summer Streets participants to take action and get fit on the streets of NYC. The signs are meant to depict the opposite of so many street signs that are proscriptive: ‘No Standing.,’ ‘Do not cross.,’ and ‘Don't Honk.’ Rothman created a series of signs that encourage pedestrians to DO something. Rothman and her frequent collaborator, writer Joshua David Stein, used an idiomatic formula, such as, “Make like a memory and jog,” to create playful calls to action. Another creative example is, “Make like a helping hand and extend.” In total, sixty signs will be exhibited at all six Citi Summer Streets Rest Stops: starting at the Central Park Rest Stop at 71st Street and Park Avenue and continuing down to the Uptown Rest Stop at 51st Street and Park Avenue, Midtown at 25th Street and Park Avenue, Astor Place at Astor Place and Lafayette Street, SoHo at Spring Street and Lafayette Street, with the majority featured at Foley Square at Duane Street and Centre Street. Each individual sign was produced at DOT’s own Sign Shop in Maspeth, Queens and installed by DOT Borough Engineers." 

Poster design for The School of Visual Arts “Art Is!” subway series. With dozens of protesters with empty signs, the poster invites interaction . Viewers are prompted to fill in the sign…

Paintings of books and the desks of writers (Fitzgerald, Ellison, and Shelley) for an article in The Washington Post about the last lines in books.

Patterns for Broadway's The Waitress. Used on tote bags, mugs, oven mitts and other merchandise. 

Subway card, signage and exhibition to celebrate the 40th Anniversary of the New York Transit Museum. 

A variety of illustrations and patterns commissioned by the Hillary Clinton campaign: live debate sketching, illustrations along the campaign trail, patterns for products, etc. Some illustrations made it onto her campaign buses that toured the US and were used as backgrounds to ad spots. 

On the last day of the Carnegie Deli, I went with writer Joshua David Stein to interview some of the patrons. For New York Magazine. 

I went to a gun show and drew and wrote about what I saw. For Topic.

Holiday campaign including window and indoor signage, web and catalog, shopping bags, gift cards, etc. Artwork matched the holiday dishware line. 

For The New Yorker magazine. 

A series of illustrations to accompany bar reviews for The New Yorker magazine. 

Mural to celebrate the launch of the Ladies Drawing Night event with Tictail. In collaboration with Leah Goren and Rachael Cole. 

Cherry Blossom pattern wrap for the all electric BMW i3s to celebrate the Brooklyn Botanical Gardens Sakura Matsuri festival.

A six-page piece I wrote and illustrated in collaboration with my sister, primate nutritionist, Dr. Jessica Rothman. It chronicles a research project she worked on testing leaf fiber and protein over a few decades to see the effects of climate change. Read the story at Nautilus magazine. 

Illustrations for Anita Lo’s Solo cookbook

Pattern illustrations for billboards, bus shelters, magazines and newspapers to advertise Nest's smoke and CO alarm.

"As part of the 10th anniversary of Citi Summer Streets, DOT Art has commissioned artist Julia Rothman to produce a series of illustrations as part of this year’s advertising campaign. Three variations of Rothman’s illustrations will appear on subways, bike shelters, ferries, street light poles, and in print and digital media citywide. Spot seven versions of her designs printed on banners and sixty 8” x 10” aluminum signs along the seven mile stretch."

Poster created to welcome accepted students. Art direction by OCD. 

I got a private tour of Michael Garrett’s lion collection and wrote and illustrated it for Colombia Magazine. Printed as a two spreads but see a readable version here.

A collaborative piece with filmmaker Shaina Feinberg about how no women (or gender non-conforming) directors were nominated for an Oscar in 2018. Published by Topic.

A cover and series of illustrations for the end of year Books section of the Washington Post. Each illustration depicted a different indie bookstore in the DC area. 

Interviews with visitors to the 2017 Whitney Biennial. In collaboration with writer Joshua David Stein. For The New Yorker.